How can you transform your employees into an online marketing engine? Employee advocacy! We speak to Glenn Gaudet, Founder and President of GaggleAMP to find out all about it.
Questions for Glenn:
What would you say is the main challenge that employee advocacy addresses? Is employee advocacy better suited for large companies? Which social channels do you see giving the best results for your clients? Do employees really want to share content about their company with friends and family on Facebook? How long will it take before social networks put a stop to employee advocacy tools due to loss or advertising revenue? How can you make sure employees don’t all share the same content at the same time? How do you keep employee advocacy users engaged? Who are the usual suspects at the top of the leaderboard, might it be salespeople? How do you measure return on investment of employee advocacy? The employee advocacy technology market is crowded, what makes GaggleAMP stand out? Who inspires you on social media?
This week’s tip of the week is Visually: http://visual.ly
There’s still time to get involved with #smlondon LIVE! 2016: http://socialmedialondon.co.uk/live
Show notes article: http://linkhumans.com/podcast/employee-advocacy-gaggleamp
All podcasts: http://linkhumans.com/podcast
Subscribe on iTunes: http://bit.ly/smknowhow