For some reason most conversations about measuring hiring success start from and end with metrics. I’m suggesting to pause there. If you are familiar with Google Analytics, you know how overwhelming it can be. You can spend forever building reports and eyeballing data. But without an understanding of what exactly you are looking for and what do the numbers tell you, it is an utter waste of your time. In this episode of Building a Modern Employer Brand, I talk specifically about goals, objectives, and what to measure in hiring. ⏱ 28:32 min IN THIS EPISODE: 🔸Why we measure in the first place? 🔸What is the difference between goals, objectives and metrics? 🔸Various examples about goals, objectives and metrics in hiring. Check out the show notes article on my blog to learn more and find links to further tips and recommendations about measuring and optimizing your hiring success: 🔗 https://bit.ly/3epp8dK Let’s connect on socials! I’d love to network and connect with people like you interested in modern employer branding and developing their talent marketing skills to build a successful talent marketing career! Find me & this podcast on Instagram: https://www.instagram.com/rantanensusanna/ https://www.instagram.com/hr_podcast/ Find me on Twitter: https://twitter.com/RantanenSusanna Find me on Linkedin: https://www.linkedin.com/in/susannarantanen/ I’d love for you to introduce yourself when connecting so I know you are a listener!