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Helping David Beat Goliath With Kristen Appleman of ADP

December 28th, 2023

What happens when small businesses find themselves battling large organizations in the race for talent? In the podcast, Kristen Appleman, a seasoned professional with over 13 years at ADP, unveils the secret weapon small businesses can use against their Goliath-like competitors.

Appleman underscores the significant role that a Professional Employer Organization (PEO) plays in empowering small to medium-sized businesses. In her role as a senior vice president general manager of ADP Total Source, she shines a spotlight on how a comprehensive suite of PEO services provides small businesses the edge they need. 

Another interesting observation made by Appleman brings Gen Z into the picture. Their vocal advocacy for mental wellness has resulted in a gracious acceptance of open discussions about mental health at workplaces across generations. With an empathetic approach, employers are now learning to accommodate their employees' mental wellbeing through added resources, thereby enhancing employee engagement and retention.

With the right resources and approach, the Davids of today can surely beat the Goliaths of tomorrow.

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