Home > Podcast > The Recruiting Brainfood Podcast > 216: Brainfood Live On Air – Ep189 – How to Recruit on TikTok

216: Brainfood Live On Air – Ep189 – How to Recruit on TikTok

January 13th, 2023

I don’t know about you but I’ve been consuming TikTok videos like a billion other people on the planet and been amazed at the creativity, community and controversy that you find on there. It’s also been pretty clear that the opportunity for potentially massive reach is there to be explored!


Conspicuously missing though, has been any sense of how recruiters can use TikTok. 2022 was the year when I first started noticing recruiter accounts build an audience, and after seeing a few familiar faces from different domains also build a crowd, the time is right to get them on screen and find out what they’ve learned!


This is the topic of Brainfood Live ON Air – How to be a Recruiter on TikTok!


You are going to learn:


– What is TikTok?

– How does it work?

– Where are my friends?

– What is the content that works best?

– Content cadence

– Employer branding on TikTok?

– Can you source on the app?

– How do ads work?


All this and more – essential viewing if you to figure out what how the hottest app over the past 3 years actually works.


We’re with Joel Lalgee, BDM (Hirewell), Sara Dalsfelt, Community Manager (Adway) & Mike Manzi, Fractional VP Sales (Official Sales)



Ep188 is sponsored by our buddies Adway

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