Is employer branding still relevant?
Maybe. Maybe not.
Regardless, it’s a conversation that needs to happen. And we’re gonna get it started.
Holding on to closely held beliefs is detrimental to any industry. Especially one that had struggled to take off as much as employer branding. In many ways, EB leaders are stuck on the tarmac waiting for the tower to tell them when to go.
Nate Guggia and James Hornick dig into this failure to launch in the Employer Content Show, Episode 14: ”Is Employer Brand Still Relevant?”
Connect with James Hornick and Nate Guggia