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The Law of Familiarity: How to Get on Your Client and Candidate’s Radar

November 1st, 2018

    The law of familiarity? I am not going to get woo woo on you here, and it’s a universal law that super successful salespeople understand. Its origination was in Gestalt therapy, and its basic concept was around awareness and patterns. The law of Familiarity: From Cold to Sold When it comes to a […]

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