Home > Podcast > Should You Repel Candidates?

Should You Repel Candidates?

August 29th, 2022

The U.S. Marines have made a career out of recruiting based on letting 18-year-olds know how tough and challenging becoming a Marine actually is. It’s a concept that can also work for businesses of all sizes. That’s why we invited Charlotte Marshall, director, global employer brand & recruitment marketing expert & best selling author of “Give and Get Employer Branding Repel the Many and Compel the Few with Impact, Purpose and Belonging” on the podcast. In it, Charlotte reveals why the most effective employer brands don’t attract candidates; they repel them. This episode is part of our Cult Brand series, sponsored by RecruitmentMarketing.com and the boys are joined by Julie Calli.

The B2B Marketplace for Recruitment Marketers

Find the right recruitment marketing solution for your brand and for your talent acquisition needs.

Create your account

[user_registration_form id="9710"]

By clicking Sign in or Continue with LinkedIn, you agree to RecruitmentMarketing.com's Terms of Use and Privacy Policy. RecruitmentMarketing.com may send you communications; you may change your preferences at any time in your profile settings.