Well, it seems like we’re all working remotely all of a sudden, huh?
While there are plenty of resources on how to manage employees and manage yourself in a remote-office situation, no one has asked how we’re going to manage our employer brand remotely.
Why does it matter? Because the context of work has dramatically changed. No more posters. no more water-cooler talk, no more information communications channels with which to socialize the brand.
Thus, we take a deep dive into how you can manage your own employer brand when no one shares much physical space anymore.