Home > Podcast > Employer Branding | The Inside Podcast > 7: Employer Branding T.I.P S07Ep.07 | “How organizations can leverage branded merchandise to influence employer branding”, Niels Vandecasteele, Founder & CEO at Sunday

7: Employer Branding T.I.P S07Ep.07 | “How organizations can leverage branded merchandise to influence employer branding”, Niels Vandecasteele, Founder & CEO at Sunday

May 25th, 2023

Overview We’re back with episode 7 of #Employer Branding: The Inside Podcast! In today’s episode, Niels Vandecasteele, Founder & CEO at Sunday, talks about the connection between brand marketing, branded merchandise and #employerbranding. During the podcast, Niels also spoke about improving onboarding & employee experience with good-quality clothing, pointing out the importance of caring for your people and creating meaningful work relationships. What you’ll learn by listening

  • How good-quality merchandise influences employer branding
  • How branded clothing creates a sense of community in an organization
  • What’s the connection between brand marketing and employer branding
  • The power of merchandise on employee engagement
  • Insights on the war for talent: a founder’s perspective
  • How can brand merchandise improve onboarding & overall employee experience
  • Why leadership buy-in matters when building your employer brand

About SundaySunday the #1 reference in Europe for premium sustainable company fashion. From Employer branding, Onboarding, Brand extensions to Partner relations, Sunday helps you create and manage company fashion that delivers measurable results.“We believe in a personal approach to translate your brand into beautiful clothing your employees, clients & partners will love to wear. “Our business can be seen as an HR, Marketing & Sales solution that increases a company’s brand awareness. We are not just selling products, we are selling a strategy, a long term solution!What differentiates Sunday from traditional merchandising companies offering branded clothing is that we literally start with a blank page. We don’t take unbranded items and personalize them, we create the items from scratch, exactly in the way fashion brands work.”

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